Two large multispecialty medical groups have recently asked you to conduct audits using the BCG matrix. For the first group, your analysis reveals the following distribution of services:
Cash cows—65 percent;
Stars—10 percent;
Problem children—20 percent;
Dogs—5 percent.
In the second group, the distribution is:
Cash cows—20 percent;
Stars—60 percent;
Problem children—15 percent;
Dogs—5 percent.
Provide your analysis to each group and how you reached your analysis.