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Flux Keyboard

Do you consider your chosen venture to be a "sustainable small business"? What, if any, time do they devote toward social responsibility. Explain. Prepare a detailed "outside-in analysis" -general environment, industry environment, and competitive environment. Prepare a detailed SWOT analysis. Based on your research, how will/does the venture attempt to achieve competitive advantage? Describe the marketing (4 p's) and segmentation strategy. Do you think it's an effective approach? Why or why not? How does your chosen venture utilize social media in its strategies? Evaluate their efforts. If you were a potential investor, would you consider it a smart investment? What questions/concerns would you have?

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