Consumer Behaviour and Retail Marketing Strategy

Consumer Behaviour and Retail Marketing Strategy Project description Dissertation Outline: Chapter 0: Title Page, Acknowledgements, Abstract, Table of Contents, Table of Figures, usually on separate pages Chapter 1:Introduction --Brief background, research aims, significance of the study and outline Chapter 2: Literature Review--Background theories, summary of material relevant to the research. Literature context, theoretical or conceptual frameworks generally. Chapter 3: Methodology --key research objectives, key methods and data sources, justification for approach taken, evaluation of validity and reliability of evidence, Information specific to place/organisation Chapter 4: Data Analysis or Results--Presentation of findings, with appropriate tabulation, graphs, maps, verbatim quotations, case studies. Chapter 5: Discussion--Discussion and interpretation of the results. Evaluation in the context of the reviewed literature Chapter 6: Conclusion,Recommendations, Limitations and summary of entire dissertation References: An academic dissertation will always contain reference to other published works; these are not included in the word count Appendix: glossary of terms, sample questionnaire, raw data (where appropriate) correspondence (not included in the word count) This dissertation requires PRIMARY research and SECONDARY secondary research BOTH. A designed questionnaire for the chosen topic is needed. You can choose any specific title that you prefers within Consumer behaviour and retail marketing strategy range. PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET AN AMAZING DISCOUNT :)