Question 1 (25 marks) Conduct a market survey on the price of a product (e.g., mobile phone, running shoe, jean, potato chips, etc.) that you are interested in. You are required to collect at least 6 records as follows: No. Brand Model / Description Price (S$)...
Identifying future opportunities and markets for Easy Chairs. In the past year and a half, Dwight and Ike have expanded Easy Chairs (EC) into the Asian Marketplace and increased their online presence to be more globally appealing. They have also sought to keep...
Identifying future opportunities and markets for Easy Chairs. In the past year and a half, Dwight and Ike have expanded Easy Chairs (EC) into the Asian Marketplace and increased their online presence to be more globally appealing. They have also sought to keep...
What Makes It Disruptive? After viewing the Christensen video, discuss your reaction to his comments about the value of being data-driven and the value of “looking through the lens of a theory” to determine a company’s...