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business report:evaluate the implication of big data

business report:evaluate the implication of big data Background Mike Smith has recently been appointed as the new Chief Executive Officer (CEO) of an Australian private electric utility company that operates in New South Wales. The core of the business involves electricity generation and retailing. Electricity is mainly coalgenerated, but there have been discussions to expand its scope by including wind and solar. The previous CEO of the company, Ana Taylor, recently left the company so the Board of Directors had to appoint a new CEO. The members of the Board are aware of current and future technological changes in the electric utility industry and current trends in Information and Communications Technology (ICT) so they believe that the new CEO should be willing to innovate if necessary. Regarding current trends in ICT, for example, the company has barely embraced big data within its operations (they do not use big data to guide the innovation of products or services for instance). Before Ana left, there were discussions about business expansion so one of the concerns of the members of the Board under that scenario is whether existing IT infrastructure would be good enough to meet future requirements. Mike Smith was hired by the Board because of his managerial skills, but does not have much knowledge about current trends in ICT. Due to this fact, Mike decided to hire you as a consultant to provide him with advice. Mike has heard about the importance of ‘big data’ for businesses these days, but he does not know much about it. You are commissioned to write a business report about the current and future state of big data. Required: 1. Read the following article: Kitner, K. R. and De Wet, T. (2015), "Big city, big data", Interactions, Vol. 22 No. 4, pp. 70-73 (available from the library – electronic version). 2. Watch the following video from Communications of the ACM on “Exascale Computing and Big Data”: https://www.youtube.com/watch?v=eLMChVev6hw 3. Write a business report that will evaluate the implications of big data. The report should include: a) An analysis of the benefits and limitations of big data for individuals (analyse 2 benefits and 2 limitations). b) An analysis of the benefits and limitations of big data for companies (analyse 2 benefits and 2 limitations). c) An analysis of the benefits and limitations of big data for governments (analyse 2 benefits and 2 limitations). d) A reflection on the effects that big data has/might have for companies that belong to a particular industry sector. There are 19 divisions or industry sectors identified in the Australian and New Zealand Standard Industrial Classification 2006 (ANZSIC) Industry Classification. Please choose one division (excluding “Information Media and Telecommunications” and “Other Services”) from the ANZSIC (http://www.ausstats.abs.gov.au/ausstats/subscriber.nsf/ 0/5718D13F2E345B57CA257B9500176C8F/$File/129 20_2006.pdf). ? Please note that educational resources to assist with reflective writing can be found at the following websites: i. http://www.port.ac.uk/media/contacts-and-departments/student-supportservices/ ask/downloads/Reflective-writing---a-basic-introduction.pdf ii. http://www.humanities.manchester.ac.uk/studyskills/essentials/ reflective_learning/reflective_wr iting.html e) Three recommendations as to how companies should prepare for big data (companies that have not embraced big data yet). You need to provide valid and realistic options and justify your recommendations Instructions for the Business Report: 1. The report should be between 2000 to 2500 words (excluding reference list, table of contents, figures, tables, and appendix) and 12 point Font. The report should be written using a word processing software such as Microsoft Word. The report should have appropriate headings and subheadings and include an Introduction and Conclusion. Even though it is important to include an Executive Summary in all business reports, students are not required to do so in this report. 2. The report must include at least 10 references out of which at least 5 of them must be peer-reviewed journal articles. Please follow the Harvard referencing style (see: http://libguides.mq.edu.au/Referencing). 3. Review the resources on iLearn for report writing skills including an appropriate format and plagiarism (some educational resources has been posted under ‘Assessment Information’). 4. Review the marking rubric so that you understand how you will receive feedback. This is how we will mark you , read the table above carefully ,if you do not follow these points you will fail the course because this assignment worth 60% of your total

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