○ Scan and analyze the infographic about CRM: https://www.salesforce.com/crm/what-is-crm-infographic/ ○ Links to an external site. ○ ○ Scan and analyze this article about CRM: https://www.salesforce.com/crm/what-is-crm/ ○ Links to an external site. ○ ○ Scan and analyze this article about Cloud Computing: https://www.salesforce.com/products/platform/best-practices/cloud-computing/ ○ Links to an external site. ○ ○ Scan through Chapter 15: Integrating Google Analytics with CRM Data ○ Search online to learn more about Customer relationship management (CRM).
2 Answer the Following Question
○ What is a CRM system? Basically in your own words explain how a CRM works. ○ What is Cloud Computing and what are the benefits of cloud computing (list at least 3 benefits)? ○ List 4 kinds of your customer’s data CRM systems will collect. ○ List 4 benefits of a cloud-based CRM platform ○ What do you think is the future of CRM and CRM platforms?
3 Include Your Sources at the Bottom of Your Post
○ Be sure to give credit to any resource that you might have used to help you answer these questions, share the website URL.
4 Comment on 2 Classmates Post by Sunday
○ Say something that will contribute to a meaningful discussion–this requires time and thought! Thoroughly reflect on and think about the point you are making. ○ Fully explain and elaborate your points, using examples, evidence, and logic to explain. ○ Speak with precision regarding your meaning, rather than being vague or general.
1st classmate comment : A CRM system is a way to collect and use a person’s information regarding that brand. This can be from signup sheets that are being used for voting, or even for ordering products online. Cloud computing is a way to access information and implementations online instead of having to access all this information through a company’s/person’s personal hard drive. It allows for free use of storage and does not limit the people who need all the information they can have. It also is completely autonomous meaning that a person who wanted to access the cloud would not need to bring their floppy disk with them to access the data, but rather can have complete access to it through the cloud. Another great take away is the cloud computing is scalable allowing companies or users to intentionally cut down, or up how much usage they want from the cloud provider unlike floppy disks or even memory cards that have a set number of Gigabytes in them. However, CRM is also great for collecting data from its customers to help create a greater relationship between the brand, and their customers. Some of the data collected includes client’s personal preference of communication, email, phone number, and social media data. Not just for customers are their benefits, but also for the companies that use Cloud based CRM platforms to. A couple of those being affordability, easy instillation, secure use, and incredible reliability. In my personal opinion I think that CRM is already being used heavily. I am currently also enrolled in a CRM course this quarter and while taking that class I began to understand the importance of CRM. Especially when it comes to creating that trust between the brand and the customer. Such things as loyalty programs would have been unheard of 20 years ago, but now they are a primary source for a company to understand who they are selling to.
References: Cloud CRM – The 8 Biggest Benefits of a Cloud-Based CRM (engagebay.com) Links to an external site. What is CRM? – Salesforce.com Links to an external site. What is Cloud Computing? Types and Examples – Salesforce.com
2nd classmate comment :
What is a CRM system? Basically in your own words explain how a CRM works. CRM system, stands for “Customer Relationship Management”, is a software platform that helps businesses communicate easily from at marketing to sales department by using the tools focused on automation, record correlation, and insightful reporting
What is Cloud Computing and what are the benefits of cloud computing (list at least 3 benefits)? Cloud computing is the provision of IT resources on demand over the Internet for a pay-as-you-go fee.
Faster time to market
New instances can be spun up and retired instantly, allowing developers to accelerate development with rapid deployment.
Scalability and flexibility
Cloud computing brings more flexibility to your business. You can quickly scale resources and storage to meet the demands of your business without investing in physical infrastructure.
Cost savings
No matter what cloud service model you choose, you only pay for the resources you actually use.
List 4 kinds of your customer’s data CRM systems will collect. Identity data
Descriptive data
Qualitative data
Quantitive data
List 4 benefits of a cloud-based CRM platform Easy Installation
Anywhere & Anytime Access
Cost-Effective
Secure
What do you think is the future of CRM and CRM platforms? CRM will continue to report important data and provide insights for future action. Experts see CRM evolving to measure and inform sales support and customer engagement while playing a tremendous role in future business success.
https://www.salesforce.com/crm/what-is-crm-infographic/Links to an external site.
https://aws.amazon.com/what-is-cloud-computing/Links to an external site.
Sample Answer
Compelling correspondence is essential to the achievement all things considered but since of the changing idea of the present working environments, successful correspondence turns out to be more troublesome, and because of the numerous impediments that will permit beneficiaries to acknowledge the plan of the sender It is restricted. Misguided judgments.In spite of the fact that correspondence inside the association is rarely completely open, numerous straightforward arrangements can be executed to advance the effect of these hindrances.
Concerning specific contextual analysis, two significant correspondence standards, correspondence channel determination and commotion are self-evident. This course presents the standards of correspondence, the act of general correspondence, and different speculations to all the more likely comprehend the correspondence exchanges experienced in regular daily existence. The standards and practices that you learn in this course give the premise to additionally learning and correspondence.
This course starts with an outline of the correspondence cycle, the method of reasoning and hypothesis. In resulting modules of the course, we will look at explicit use of relational connections in close to home and expert life. These incorporate relational correspondence, bunch correspondence and dynamic, authoritative correspondence in the work environment or relational correspondence. Rule of Business Communication In request to make correspondence viable, it is important to follow a few rules and standards. Seven of them are fundamental and applicable, and these are clear, finished, brief, obliging, right, thought to be, concrete. These standards are frequently called 7C for business correspondence. The subtleties of these correspondence standards are examined underneath: Politeness Principle: When conveying, we should build up a cordial relationship with every individual who sends data to us.
To be inviting and polite is indistinguishable, and politeness requires an insightful and amicable activity against others. Axioms are notable that gracious “pay of graciousness is the main thing to win everything”. Correspondence staff ought to consistently remember this. The accompanying standards may assist with improving courtesy:Preliminary considering correspondence with family All glad families have the mystery of progress. This achievement originates from a strong establishment of closeness and closeness. Indeed, through private correspondence these cozy family connections become all the more intently. Correspondence is the foundation of different affiliations, building solid partners of obedient devotion, improving family way of life, and assisting with accomplishing satisfaction (Gosche, p. 1). In any case, so as to keep up an amicable relationship, a few families experienced tumultuous encounters. Correspondence in the family is an intricate and alluring marvel. Correspondence between families isn’t restricted to single messages between families or verbal correspondence.
It is a unique cycle that oversees force, closeness and limits, cohesiveness and flexibility of route frameworks, and makes pictures, topics, stories, ceremonies, rules, jobs, making implications, making a feeling of family life An intelligent cycle that makes a model. This model has passed ages. Notwithstanding the view as a family and family automatic framework, one of the greatest exploration establishments in between family correspondence centers around a family correspondence model. Family correspondence model (FCP) hypothesis clarifies why families impart in their own specific manner dependent on one another ‘s psychological direction. Early FCP research established in media research is keen on how families handle broad communications data. Family correspondence was perceived as an exceptional scholastic exploration field by the National Communications Association in 1989. Family correspondence researchers were at first impacted by family research, social brain science, and relational hypothesis, before long built up the hypothesis and began research in a family framework zeroed in on a significant job. Until 2001, the primary issue of the Family Communication Research Journal, Family Communication Magazine, was given. Family correspondence is more than the field of correspondence analysts in the family. Examination on family correspondence is normally done by individuals in brain science, humanism, and family research, to give some examples models. However, as the popular family correspondence researcher Leslie Baxter stated, it is the focal point of this intelligent semantic creation measure making the grant of family correspondence special. In the field of in-home correspondence, correspondence is normally not founded on autonomous messages from one sender to one beneficiary, yet dependent on the dynamic interdependency of data shared among families It is conceptualized. The focal point of this methodology is on the shared trait of semantic development inside family frameworks. As such, producing doesn’t happen in vacuum, however it happens in a wide scope of ages and social exchange.
Standards are rules end up being followed when performing work to agree to a given objective. Hierarchical achievement relies significantly upon compelling correspondence. So as to successfully impart, it is important to follow a few standards and rules. Coming up next are rules to guarantee powerful correspondence: clearness: lucidity of data is a significant guideline of correspondence. For beneficiaries to know the message plainly, the messages ought to be sorted out in a basic language. To guarantee that beneficiaries can without much of a stretch comprehend the importance of the message, the sender needs to impart unmistakably and unhesitatingly so the beneficiary can plainly and unquestionably comprehend the data.>