3 key strategic issues facing the organization

Referring to Whittington, et. al. (2020), pp. 7-15:
1) What is the purpose of this company? Outline its:
a. Mission
b. Vision
c. Values
2) Describe the scope of your report. Are you writing about a whole company, a
strategic business unit (SBU), or an SBU in a specific market? Explain why you
have made this decision.
3) Identify 3 key strategic issues facing the organization (and clearly indicate why
these issues are strategic).
4) Outline 3 resources that, at this point, you would likely consult to write the Strategic
Analysis Report.